B Corp yerba mate company
Guayaki Yerba Mate
Industry Food
A certified B Corp selling yerba mate drinks and loose-leaf products, with organic, fair-trade, and regenerative sourcing claims built into the brand. Guayaki Yerba Mate scores well because the model leaves more value with stakeholders and its scale is less corrupting than many peers, though toxic or materially harmful products still limit the evaluation.
Why this matters: Guayaki is a stronger beverage option because its sourcing model is more explicit about farmer, forest, and certification commitments than ordinary canned-drink brands.
Letter grade B Qualified Medium confidence (AI) Rubric gcd-rubric-v1
* Tentative scaffolding score. Not human-checked or final.
Request verification to have the evidence record checked against primary materials and organization-supplied documents. Verification does not buy a higher score; scores change only when review finds factual errors, omissions, or miscalibration.
Evaluation Overview
B - Qualified
The score turns mainly on Extraction, with the largest penalty coming from Toxic Products.
Strengths
- Extraction6/10
- Governance5/10
- Labor Sovereignty5/7
Penalties
- Toxic Products-1
Evidence state
- ConfidenceMedium confidence (AI)
- ThoroughnessDeveloped (AI)
- Linked claims3
- Direct axis claims3
- Coverage3/10
Scoring Axes
| Axis | Score | Why this score |
|---|---|---|
Ownership
?
Control rights: shareholder-dominated at 0, worker cooperative control
at 10.
|
4 / 10 |
B Lab lists Guayaki Yerba Mate SPC as a certified B Corporation with a score above the certification threshold, describes conduct considered under Governance beyond ordinary private beverage companies. Linked evidence
|
Governance
?
Binding decision authority: centralized control at 0, democratic
stakeholder control at 10.
|
5 / 10 |
B Lab lists Guayaki Yerba Mate SPC as a certified B Corporation with a score above the certification threshold, describes conduct considered under Governance beyond ordinary private beverage companies. Linked evidence
|
Extraction
?
Surplus allocation, wage share, CEO pay ratio, margins, and structured
extraction judgment.
|
6 / 10 |
B Lab lists Guayaki Yerba Mate SPC as a certified B Corporation with a score above the certification threshold, describes conduct considered under Governance beyond ordinary private beverage companies. Linked evidence
|
Labor Sovereignty
?
Worker power: coercive conditions at 0, co-determination or ownership at
7. Employee dissatisfaction matters only when source-backed evidence
shows concrete limits on worker agency, such as coercive scheduling,
retaliation, wage theft, harassment, unsafe conditions, suppression of
worker voice, or extreme turnover.
|
5 / 7 |
B Lab lists Guayaki Yerba Mate SPC as a certified B Corporation with a score above the certification threshold, describes conduct considered under Governance beyond ordinary private beverage companies. Linked evidence
|
Solidarity with the
Unemployed
?
Treatment of exits and nonworkers, including severance, redeployment,
and non-competes.
|
4 / 7 |
B Lab lists Guayaki Yerba Mate SPC as a certified B Corporation with a score above the certification threshold, describes conduct considered under Governance beyond ordinary private beverage companies. Linked evidence
|
Loss-Bearing Fidelity
?
Willingness to absorb costs to preserve values, workers, users, and
public obligations.
|
5 / 7 |
B Lab lists Guayaki Yerba Mate SPC as a certified B Corporation with a score above the certification threshold, describes conduct considered under Governance beyond ordinary private beverage companies. Linked evidence
|
Market Conduct
?
Pricing fairness, switching costs, lock-in, and rent extraction.
|
5 / 5 |
Guayaki sells organic yerba mate and has published fair-trade and regenerative sourcing claims, including reporting that much of its green-leaf yerba mate came from Regenerative Organic Certified producers. Linked evidence
|
Product Integrity
?
Preservation of quality rather than degradation for monetization.
|
5 / 5 |
Guayaki sells organic yerba mate and has published fair-trade and regenerative sourcing claims, including reporting that much of its green-leaf yerba mate came from Regenerative Organic Certified producers. Linked evidence
|
Scale Integrity
?
Whether growth improves or degrades fairness and accountability.
|
5 / 5 |
B Lab lists Guayaki Yerba Mate SPC as a certified B Corporation with a score above the certification threshold, describes conduct considered under Governance beyond ordinary private beverage companies. Linked evidence
|
Penalties
| Penalty | Applied | Why this penalty |
|---|---|---|
Toxic Products
?
Current sale of products whose ordinary use, exposure, ingredients,
residues, packaging, or formulation creates toxic, addictive, or
consumer-safety risk. Food products receive at least light scrutiny for
artificial colors, artificial flavors, petro-derived additives,
pesticide residues, contaminants, endocrine-disrupting packaging, and
ultra-processed formulation. Ordinary adult nightlife or alcohol service
is not penalized by itself without evidence of predatory marketing,
youth targeting, addiction-extractive design, or unusual product-safety
misconduct. Range: -5 to 0.
|
-1 |
Guayaki sells caffeinated beverages, including ready-to-drink products where caffeine and added-sugar exposure make a limited Toxic Products penalty appropriate. Linked evidence
|
Bonus Credits
No bonus credits applied in this version.
Confidence Basis
Confidence Basis
Confidence is computed from the evidence trail and review state, not typed into the profile by hand.
Medium 63/100
3 verified linked claims 3 direct axis claims 0 disputed claims 3/10 components covered
This confidence label measures the source-backed evidence trail. AI-scaffolded scores remain tentative until human review.
Claim confidence 15/20
3 verified linked claims
Source quality 10/18
Best source per verified claim, weighted by institutional reliability
Direct axis-specific claims 6/18
3 direct claims across 10 active components
Dispute load 12/12
0 disputed claims on this entity
Recency 10/10
Newest accepted timestamp: May 13, 2026
Reviewer status 7/12
Human-reviewed components score higher than AI scaffolding
Component coverage 3/10
3/10 evidence-bearing components have direct support
Evidence State
Evidence State
Claims and Sources
Claims are the evidence record. Each claim needs a source link, axis category, status, confidence level, and timestamp before it can support a score.
* Tentative scaffolding score. Not human-checked or final.1B Lab lists Guayaki Yerba Mate SPC as a certified B Corporation with a score above the certification threshold, describes conduct considered under Governance beyond ordinary private beverage companies.
- B Lab profile: Guayaki Yerba Mate SPCGeneral web source · 58%
2Guayaki sells organic yerba mate and has published fair-trade and regenerative sourcing claims, including reporting that much of its green-leaf yerba mate came from Regenerative Organic Certified producers.
- Guayaki Yerba Mate named Mindful Awards 2024 Company of the YearGeneral web source · 58%
- Guayaki Partner Forests profileGeneral web source · 58%
3Guayaki sells caffeinated beverages, including ready-to-drink products where caffeine and added-sugar exposure make a limited Toxic Products penalty appropriate.
- Guayaki Yerba MateGeneral web source · 58%
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How This Page Is Maintained
Evidence comes in through contributors, is checked by verifiers, and is synthesized by reviewers. Founder authority remains narrow and visible; scores recalculate when verified claims or the rubric change.
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Audit Log
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