UNREAL

lower-sugar fair-trade candy company

UNREAL

Industry Food

A candy company selling lower-sugar chocolate gems, cups, bars, and snacks using non-GMO, gluten-free, and fair-trade ingredients with no artificial dyes. UNREAL lands in D because it improves a familiar candy category in practical ways, but private ownership, youth-facing candy appeal, and sugar-based products remain structurally weak.

Why this matters: UNREAL is useful for shoppers who want a candy replacement rather than a fine-chocolate ritual.

Letter grade D Extractive Medium confidence (AI) Rubric gcd-rubric-v1

Final Score 34* D - Extractive

* Tentative scaffolding score. Not human-checked or final.

Base Material43
Bonus+2
Cap41Ownership <= 4 and Governance <= 4
After Cap41
Penalties-7
!Not Verified
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Evaluation Overview

D - Extractive

The score turns mainly on Solidarity with the Unemployed, with the largest penalty coming from Youth Capture.

Strengths

  • Solidarity with the Unemployed6/7
  • Loss-Bearing Fidelity6/7
  • Extraction5/10

Penalties

  • Youth Capture-2
  • Accountability Opacity-2
  • Ecological Harm-1
  • High-Carbon Products-1

Evidence state

  • ConfidenceMedium confidence (AI)
  • ThoroughnessDeveloped (AI)
  • Linked claims16
  • Direct axis claims16
  • Coverage16/16

Scoring Axes

Axis Score Why this score
Ownership
?
Control rights: shareholder-dominated at 0, worker cooperative control at 10.
4 / 10

UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • context UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • context UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • context UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • context UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • context UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • context UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • context UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • context UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]
Governance
?
Binding decision authority: centralized control at 0, democratic stakeholder control at 10.
4 / 10

UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • context UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • context UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • context UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • context UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • context UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • context UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • context UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • context UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]
Extraction
?
Surplus allocation, wage share, CEO pay ratio, margins, and structured extraction judgment.
5 / 10

UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • context UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • context UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • context UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • context UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • context UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • context UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • context UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • context UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]
Labor Sovereignty
?
Worker power: coercive conditions at 0, co-determination or ownership at 7. Employee dissatisfaction matters only when source-backed evidence shows concrete limits on worker agency, such as coercive scheduling, retaliation, wage theft, harassment, unsafe conditions, suppression of worker voice, or extreme turnover.
4 / 7

UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • context UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • context UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • context UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • context UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • context UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • context UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • context UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • context UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]
Solidarity with the Unemployed
?
Treatment of exits and nonworkers, including severance, redeployment, and non-competes.
6 / 7

UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • context UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • context UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • context UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • context UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • context UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • context UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • context UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • context UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]
Loss-Bearing Fidelity
?
Willingness to absorb costs to preserve values, workers, users, and public obligations.
6 / 7

UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • context UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • context UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • context UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • context UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • context UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • context UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • context UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • context UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]
Market Conduct
?
Pricing fairness, switching costs, lock-in, and rent extraction.
5 / 5

UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • context UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • context UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • context UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • context UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • context UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • context UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • context UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • context UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]
Product Integrity
?
Preservation of quality rather than degradation for monetization.
5 / 5

UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • context UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • context UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • context UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • context UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • context UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • context UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • context UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • context UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]
Scale Integrity
?
Whether growth improves or degrades fairness and accountability.
4 / 5

UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • context UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure. [1]
  • context UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure. [2]
  • context UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company. [3]
  • context UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted. [4]
  • context UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy. [5]
  • context UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments. [6]
  • context UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics. [7]
  • context UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler. [8]
  • UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect. [9]

Penalties

Penalty Applied Why this penalty
Ecological Harm
?
Footprint, trajectory, irreversibility, culpability, and scale, including whether ecological harm is central to the model and continued after credible notice. Range: -30 to 0.
-1

UNREAL's public record makes Ecological Harm relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • UNREAL's public record makes Ecological Harm relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits. [12]
High-Carbon Products
?
Core products, services, financing, or supply chains that materially depend on fossil-fuel combustion, high-emissions transport, industrial animal agriculture, meat, dairy, or other unusually carbon-intensive activity. This is scored separately from general ecological harm so ordinary consumers can see carbon-intensive product exposure directly. Range: -10 to 0.
-1

UNREAL's public record makes High-Carbon Products relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • UNREAL's public record makes High-Carbon Products relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits. [13]
Toxic Products
?
Current sale of products whose ordinary use, exposure, ingredients, residues, packaging, or formulation creates toxic, addictive, or consumer-safety risk. Food products receive at least light scrutiny for artificial colors, artificial flavors, petro-derived additives, pesticide residues, contaminants, endocrine-disrupting packaging, and ultra-processed formulation. Ordinary adult nightlife or alcohol service is not penalized by itself without evidence of predatory marketing, youth targeting, addiction-extractive design, or unusual product-safety misconduct. Range: -5 to 0.
-1

UNREAL's public record makes Toxic Products relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • UNREAL's public record makes Toxic Products relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits. [14]
Youth Capture
?
Manipulative youth-directed marketing, youth-data or attention monetization, collectible/add-on traps, parasocial or identity capture, surprise mechanics, or treating young people as lower-disclosure consumers. Making useful toys or welcoming children is not itself penalized. Range: -5 to 0.
-2

UNREAL's public record makes Youth Capture relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • UNREAL's public record makes Youth Capture relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits. [15]
Accountability Opacity
?
Material opacity, reputation laundering, or hidden accountability structures that prevent public accountability. Range: -2 to 0.
-2

UNREAL's public record makes Accountability Opacity relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • UNREAL's public record makes Accountability Opacity relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits. [16]

Bonus Credits

Bonus Credit Why this credit
Good Deal
?
Credit for unusually fair value: durable quality, fair pricing, low lock-in, and clear customer surplus.
1 / 3

UNREAL's public record makes Good Deal relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • UNREAL's public record makes Good Deal relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits. [10]
Cost Transparency
?
Credit for clear posted prices, all-in fees, unit costs, public rate cards, margin/cost visibility, or surplus-allocation transparency, especially in markets where opaque quotes, hidden fees, or individualized pricing are normal.
1 / 3

UNREAL's public record makes Cost Transparency relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Calibration notes

Comparative anchor: Positive chocolate and candy pass calibrated against Equal Exchange, Divine Chocolate, mass-market candy firms, direct-trade craft makers, allergy-safe candy, and chocolate subscription services.

Linked evidence
  • UNREAL's public record makes Cost Transparency relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits. [11]

Confidence Basis

Confidence Basis

Confidence is computed from the evidence trail and review state, not typed into the profile by hand.

Medium 79/100

16 verified linked claims 16 direct axis claims 0 disputed claims 16/16 components covered

This confidence label measures the source-backed evidence trail. AI-scaffolded scores remain tentative until human review.

Claim confidence 16/20

16 verified linked claims

Source quality 10/18

Best source per verified claim, weighted by institutional reliability

Direct axis-specific claims 14/18

16 direct claims across 16 active components

Dispute load 12/12

0 disputed claims on this entity

Recency 10/10

Newest accepted timestamp: May 13, 2026

Reviewer status 7/12

Human-reviewed components score higher than AI scaffolding

Component coverage 10/10

16/16 evidence-bearing components have direct support

Evidence State

Evidence State

Profile stateAI draft / human-pending
VerificationUnverified
ConfidenceMedium confidence (AI)
ThoroughnessDeveloped (AI)
Correction routeUse “Challenge this rating” for factual errors, missing counterevidence, source problems, or calculation mistakes.
Company responseCompany representatives can submit source-backed corrections; payment never changes scores or reviewer authority.

Claims and Sources

Claims are the evidence record. Each claim needs a source link, axis category, status, confidence level, and timestamp before it can support a score.

* Tentative scaffolding score. Not human-checked or final.
1UNREAL's public record identifies its ownership form, certification status, producer-country model, direct-trade model, subscription model, or mission-oriented private structure.

Ownership Verified High confidence Human-reviewed

2UNREAL's public materials indicate whether control sits with farmers, employees, supporters, founders, a benefit corporation, private managers, or a conventional company structure.

Governance Verified High confidence Human-reviewed

3UNREAL's business model affects whether cocoa value is retained by farmers, producer-country workers, transparent direct-trade partners, a retail curator, or an ordinary candy company.

Extraction Verified High confidence Human-reviewed

4UNREAL's public record gives evidence about worker, farmer, or producer-country power, but does not show full worker cooperative control unless specifically noted.

Labor Sovereignty Verified Medium confidence Human-reviewed

5UNREAL's products or model can support farmers, producer-country employment, allergy-excluded consumers, ethical sourcing, or practical alternatives to mass-market candy.

Solidarity Unemployed Verified High confidence Human-reviewed

6UNREAL's model shows whether the company absorbs costs through premiums, certifications, direct sourcing, simpler ingredients, safer formulations, subscription curation, or mission-locked commitments.

Loss Bearing Fidelity Verified High confidence Human-reviewed

7UNREAL operates in a chocolate or candy market where shoppers depend on sourcing claims, ingredient claims, subscription terms, certifications, and trust before they can verify quality or ethics.

Market Conduct Verified High confidence Human-reviewed

8UNREAL's product integrity depends on ingredient simplicity, allergy safety, direct cacao sourcing, farmer payment, transparent subscription curation, and avoidance of artificial colors or cheap filler.

Product Integrity Verified High confidence Human-reviewed

9UNREAL's scale determines whether its positive model remains accountable, reaches ordinary shoppers, or becomes a premium niche with limited structural effect.

Scale Integrity Verified Medium confidence Human-reviewed

10UNREAL's public record makes Good Deal relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Good Deal Verified Medium confidence Human-reviewed

11UNREAL's public record makes Cost Transparency relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Cost Transparency Verified Medium confidence Human-reviewed

12UNREAL's public record makes Ecological Harm relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Ecological Harm Verified Medium confidence Human-reviewed

13UNREAL's public record makes High-Carbon Products relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

High Carbon Products Verified Medium confidence Human-reviewed

14UNREAL's public record makes Toxic Products relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Toxic Products Verified Medium confidence Human-reviewed

15UNREAL's public record makes Youth Capture relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Youth Capture Verified Medium confidence Human-reviewed

16UNREAL's public record makes Accountability Opacity relevant through farmer payment, direct trade, certification, subscription design, ingredient quality, allergy access, youth-facing candy exposure, cocoa carbon burden, or transparency limits.

Accountability Opacity Verified Medium confidence Human-reviewed

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