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GL No vegan or vegetarian badge Alphabet / Google A public search, ads, cloud, Android, and AI company built around attention infrastructure, found liable for maintaining search monopoly power. Alphabet / Google remains weak because of youth capture, surveillance capture, and identity capture, even where the product or service has practical value. public company
DEXTRACTIVE2 tentative score
High confidence (AI) None found0
No special badge No vegan or vegetarian badge Bluesky A public-benefit social network company building Bluesky and the AT Protocol for portable identity, public conversation, feeds, and stackable moderation. Bluesky scores higher than legacy social platforms because protocol design gives users more exit and moderation choice, but it remains a venture-backed company with centralized defaults and public-data exposure. public-benefit social network company
BQUALIFIED44 tentative score
Medium confidence (AI) None found0
G No vegan or vegetarian badge Discord A private voice, chat, streaming, and community platform used heavily by gamers, fandoms, youth, creators, and private groups. Discord scores poorly because its useful group-communication layer is weakened by centralized governance, youth-safety failures, surveillance risk, subscription capture, and community identity lock-in. private chat and community platform
DEXTRACTIVE2 tentative score
Medium confidence (AI) None found0
No special badge No vegan or vegetarian badge Ecosia A steward-owned search company and certified B Corp using search revenue for climate work, with privacy commitments and dependence on larger search partners. Ecosia scores well because ownership is comparatively aligned and the model leaves more value with stakeholders, though ideological disavowal still limits the evaluation. private search company / steward-owned structure
AGOOD50 tentative score
High confidence (AI) None found0
GL No vegan or vegetarian badge Facebook (Meta Platforms) A public social-media, messaging, VR, and advertising company behind Facebook, Instagram, WhatsApp, Threads, and Meta ads. Facebook (Meta Platforms) scores low because surveillance advertising, documented privacy and discrimination harms, youth-capture risk, and shareholder-controlled governance outweigh the practical utility of its communications tools. public company
FMALIGNANT-41 tentative score
High confidence (AI) None found0
No special badge No vegan or vegetarian badge InMarket A location advertising and marketing-data company subject to an FTC order restricting sale or sharing of precise location data. InMarket scores low because of documented human harm, surveillance capture, and identity capture, with extractive economics and centralized governance reinforcing the negative evaluation. location advertising data aggregator
FMALIGNANT-12 tentative score
Medium confidence (AI) None found0
No special badge No vegan or vegetarian badge Kochava A location data broker selling mobile advertising and measurement data, sued by the FTC over sensitive geolocation-data practices. Kochava scores low because of documented human harm, surveillance capture, and identity capture, with extractive economics and centralized governance reinforcing the negative evaluation. location data broker
FMALIGNANT-14 tentative score
Medium confidence (AI) None found0
No special badge No vegan or vegetarian badge Matrix.org Foundation A nonprofit foundation stewarding Matrix, an open standard and governance process for interoperable encrypted communications. Matrix.org Foundation scores well because ownership is comparatively aligned and the model leaves more value with stakeholders, and no current penalty outweighs that structure. open communications foundation
AGOOD59 tentative score
High confidence (AI) None found0
No special badge No vegan or vegetarian badge Mobilewalla A location data broker and analytics company subject to an FTC order over sensitive location data collected from ad auctions and other sources. Mobilewalla scores low because of documented human harm, surveillance capture, and identity capture, with extractive economics and centralized governance reinforcing the negative evaluation. location data broker
FMALIGNANT-14 tentative score
Medium confidence (AI) None found0
G No vegan or vegetarian badge Pinterest A public visual-search, inspiration, shopping, and advertising platform with hundreds of millions of monthly users. Pinterest scores poorly because its comparatively calmer product still depends on shareholder control, targeted advertising, shopping influence, youth exposure, and surveillance-based recommendation systems. public visual discovery and advertising platform
DEXTRACTIVE11 tentative score
High confidence (AI) None found0
G No vegan or vegetarian badge Reddit A public discussion, forum, and link-sharing platform funded mainly by advertising and increasingly by user-content data licensing. Reddit scores poorly because community usefulness and moderator labor sit inside shareholder control, surveillance advertising, AI data licensing, and weak user bargaining power. public social-link and discussion platform
DEXTRACTIVE8 tentative score
High confidence (AI) None found0
No special badge No vegan or vegetarian badge Signal Foundation A nonprofit privacy-technology group behind Signal Messenger, built around encrypted communications, open-source software, and donor-supported public-interest infrastructure. Signal Foundation scores well because the model leaves more value with stakeholders and it bears more of the costs created by its work, and no current penalty outweighs that structure. nonprofit
AGOOD55 tentative score
Medium confidence (AI) None found0
G No vegan or vegetarian badge Snap / Snapchat A public camera, messaging, AR, and social-advertising company behind Snapchat. Snap / Snapchat scores poorly because youth-heavy social design, advertising, AR/AI data intensity, surveillance exposure, and shareholder control outweigh the benefits of lightweight private messaging. public camera and messaging platform
FMALIGNANT-9 tentative score
High confidence (AI) None found0
G No vegan or vegetarian badge TikTok (ByteDance) A ByteDance-owned short-video platform built around algorithmic feeds, creator culture, advertising, and youth-heavy attention markets. TikTok (ByteDance) scores very low because youth capture, privacy litigation, surveillance-advertising incentives, and state-policy conflict outweigh the platform’s entertainment and creator value. private video platform
FMALIGNANT-20 tentative score
High confidence (AI) None found0
No special badge No vegan or vegetarian badge Tumblr An Automattic-owned social blogging and fandom platform with a long history of community culture, moderation conflict, and platform-owner turnover. Tumblr scores poorly because its user-created culture remains privately owned and monetized, though Automattic’s open-web posture and AI-crawler opt-out choices make it less severe than the largest surveillance platforms. Automattic-owned social blogging platform
DEXTRACTIVE18 tentative score
Medium confidence (AI) None found0
G No vegan or vegetarian badge Twitter (X) A private microblogging and social-media platform formerly known as Twitter, now controlled by X Corp. under Elon Musk. Twitter (X) scores very low because person-dependent rule, privacy-order problems, degraded trust-and-safety accountability, surveillance advertising, and ideological disavowal outweigh its speech utility. private social-media platform
FMALIGNANT-31 tentative score
High confidence (AI) None found0