public household and personal-care manufacturer
Procter & Gamble
Industry Manufacturing
A public consumer-goods giant selling household, hygiene, grooming, baby-care, laundry, and personal-care brands including Tide, Pampers, Gillette, Always, Crest, and Olay. P&G provides useful everyday goods, but shareholder control, plastic and chemical burdens, advertising power, and brand-mediated household dependence keep it low.
Why this matters: P&G is a default competitor behind many ordinary household purchases, so consumers need it as a baseline against cooperatives, private-label goods, and lower-harm manufacturers.
Letter grade F Malignant Medium confidence (AI) Rubric gcd-rubric-v1
* Tentative scaffolding score. Not human-checked or final.
Request verification to have the evidence record checked against primary materials and organization-supplied documents. Verification does not buy a higher score; scores change only when review finds factual errors, omissions, or miscalibration.
Evaluation Overview
F - Malignant
The score turns mainly on Product Integrity, with the largest penalty coming from Policy Capture.
Strengths
- Product Integrity3/5
- Extraction2/10
- Market Conduct2/5
Penalties
- Policy Capture-5
- Ecological Harm-3
- Animal Testing-3
- Toxic Products-2
Evidence state
- ConfidenceMedium confidence (AI)
- ThoroughnessDeveloped (AI)
- Linked claims12
- Direct axis claims12
- Coverage12/18
Scoring Axes
| Axis | Score | Why this score |
|---|---|---|
Ownership
?
Control rights: shareholder-dominated at 0, worker cooperative control
at 10.
|
1 / 10 |
P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution. Linked evidence
|
Governance
?
Binding decision authority: centralized control at 0, democratic
stakeholder control at 10.
|
1 / 10 |
P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. Linked evidence
|
Extraction
?
Surplus allocation, wage share, CEO pay ratio, margins, and structured
extraction judgment.
|
2 / 10 |
P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. Linked evidence
|
Labor Sovereignty
?
Worker power: coercive conditions at 0, co-determination or ownership at
7. Employee dissatisfaction matters only when source-backed evidence
shows concrete limits on worker agency, such as coercive scheduling,
retaliation, wage theft, harassment, unsafe conditions, suppression of
worker voice, or extreme turnover.
|
1 / 7 |
P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. Linked evidence
|
Solidarity with the
Unemployed
?
Treatment of exits and nonworkers, including severance, redeployment,
and non-competes.
|
1 / 7 |
P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. Linked evidence
|
Loss-Bearing Fidelity
?
Willingness to absorb costs to preserve values, workers, users, and
public obligations.
|
1 / 7 |
P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. Linked evidence
|
Market Conduct
?
Pricing fairness, switching costs, lock-in, and rent extraction.
|
2 / 5 |
P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics. Linked evidence
|
Product Integrity
?
Preservation of quality rather than degradation for monetization.
|
3 / 5 |
P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. Linked evidence
|
Scale Integrity
?
Whether growth improves or degrades fairness and accountability.
|
2 / 5 |
P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. Linked evidence
|
Penalties
| Penalty | Applied | Why this penalty |
|---|---|---|
Ecological Harm
?
Footprint, trajectory, irreversibility, culpability, and scale,
including whether ecological harm is central to the model and continued
after credible notice. Range: -30 to 0.
|
-3 |
P&G’s product mix depends on large-scale packaging, paper, chemicals, water, shipping, and disposable goods, creating material environmental burden even where sustainability programs exist. Linked evidence
|
Policy Capture
?
Private-interest attempts to bend law, regulation, subsidies, taxes,
enforcement, trade, labor, safety, competition, environmental,
healthcare, housing, surveillance, civil-liberties, or consumer policy
against workers, customers, citizens, affected communities, or
ecological life. Public-interest advocacy is not penalized merely
because it is lobbying. Range: -15 to 0.
|
-5 |
OpenLobby records PROCTER & GAMBLE lobbying on tax, trade, consumer product safety, transportation, budget, disaster planning, and other issues with about $1.6M in spending across 32… Linked evidence
|
Toxic Products
?
Current sale of products whose ordinary use, exposure, ingredients,
residues, packaging, or formulation creates toxic, addictive, or
consumer-safety risk. Food products receive at least light scrutiny for
artificial colors, artificial flavors, petro-derived additives,
pesticide residues, contaminants, endocrine-disrupting packaging, and
ultra-processed formulation. Ordinary adult nightlife or alcohol service
is not penalized by itself without evidence of predatory marketing,
youth targeting, addiction-extractive design, or unusual product-safety
misconduct. Range: -5 to 0.
|
-2 |
Cleaning, fragrance, personal-care, grooming, diaper, and household-chemical products create ingredient and exposure risks that ordinary shoppers cannot fully evaluate at purchase time. Linked evidence
|
Animal Testing
?
Direct animal testing, contract animal testing, animal-testing-dependent
product development, or business lines where current safety/regulatory
approval normally relies on animal experiments. Stronger penalties apply
where animal testing is core, repeated, non-optional, or avoidable;
documented cruelty-free or non-animal methods reduce or eliminate the
penalty. Range: -8 to 0.
|
-3 |
Cosmetics, beauty, personal-care, and household-product businesses have material animal-testing exposure through product and ingredient safety systems. Linked evidence
|
Youth Capture
?
Manipulative youth-directed marketing, youth-data or attention
monetization, collectible/add-on traps, parasocial or identity capture,
surprise mechanics, or treating young people as lower-disclosure
consumers. Making useful toys or welcoming children is not itself
penalized. Range: -5 to 0.
|
-2 |
P&G sells family, baby, grooming, and puberty-related brands that reach children, parents, and youth identity formation through advertising and household routines. Linked evidence
|
Accountability Opacity
?
Material opacity, reputation laundering, or hidden accountability
structures that prevent public accountability. Range: -2 to 0.
|
-2 |
P&G’s real product costs are hard to read because ingredients, fragrance systems, supply chains, advertising effects, and category pricing are spread across many brands and documents. Linked evidence
|
Identity Capture
?
Customer pressure, employee pressure, and pervasive identity saturation.
Range: -3 to 0.
|
-2 |
P&G’s brand portfolio turns ordinary hygiene, beauty, parenting, and household cleaning into loyalty and self-presentation cues rather than plain commodity purchases. Linked evidence
|
Surveillance Capture
?
Invasive surveillance, unreasonably non-optional tracking, facial
recognition, biometric identification, or AI behavior scanning of
customers, workers, bystanders, or the public. Range: -5 to 0.
|
-2 |
P&G privacy materials cover online, app, account, advertising, and consumer-interaction data, giving the company behavioral data around household and personal-care purchases. Linked evidence
|
Ideological Disavowal
?
Concealed ideology presented as neutrality, expertise, professional
necessity, public-service administration, market inevitability, or
non-ideological common sense while exercising power. Range: -3 to 0.
|
-1 |
P&G presents mass brand management and household-consumption shaping as ordinary neutral consumer service, while the underlying advertising and market power are institutional choices. Linked evidence
|
Bonus Credits
No bonus credits applied in this version.
Confidence Basis
Confidence Basis
Confidence is computed from the evidence trail and review state, not typed into the profile by hand.
Medium 75/100
12 verified linked claims 12 direct axis claims 0 disputed claims 12/18 components covered
This confidence label measures the source-backed evidence trail. AI-scaffolded scores remain tentative until human review.
Claim confidence 13/20
12 verified linked claims
Source quality 17/18
Best source per verified claim, weighted by institutional reliability
Direct axis-specific claims 9/18
12 direct claims across 18 active components
Dispute load 12/12
0 disputed claims on this entity
Recency 10/10
Newest accepted timestamp: May 13, 2026
Reviewer status 7/12
Human-reviewed components score higher than AI scaffolding
Component coverage 7/10
12/18 evidence-bearing components have direct support
Evidence State
Evidence State
Claims and Sources
Claims are the evidence record. Each claim needs a source link, axis category, status, confidence level, and timestamp before it can support a score.
* Tentative scaffolding score. Not human-checked or final.1P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
2P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
3P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
4P&G’s product mix depends on large-scale packaging, paper, chemicals, water, shipping, and disposable goods, creating material environmental burden even where sustainability programs exist.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
5Cleaning, fragrance, personal-care, grooming, diaper, and household-chemical products create ingredient and exposure risks that ordinary shoppers cannot fully evaluate at purchase time.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
6P&G sells family, baby, grooming, and puberty-related brands that reach children, parents, and youth identity formation through advertising and household routines.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
7P&G’s real product costs are hard to read because ingredients, fragrance systems, supply chains, advertising effects, and category pricing are spread across many brands and documents.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
8P&G’s brand portfolio turns ordinary hygiene, beauty, parenting, and household cleaning into loyalty and self-presentation cues rather than plain commodity purchases.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
9P&G privacy materials cover online, app, account, advertising, and consumer-interaction data, giving the company behavioral data around household and personal-care purchases.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
10P&G presents mass brand management and household-consumption shaping as ordinary neutral consumer service, while the underlying advertising and market power are institutional choices.
- P&G 2025 annual reportPrimary public record · 100%
- P&G privacy policyOfficial self-description · 68%
- P&G brandsGeneral web source · 58%
11OpenLobby records PROCTER & GAMBLE lobbying on tax, trade, consumer product safety, transportation, budget, disaster planning, and other issues with about $1.6M in spending across 32 filings; the reviewed filings document private institutional lobbying over public rules rather than a public-interest advocacy role.
- OpenLobby — PROCTER & GAMBLE lobbying profileGeneral web source · 58%
12Procter & Gamble has cosmetics/personal-care sector exposure animal-testing exposure based on its listed business model and current profile description: A public consumer-goods giant selling household, hygiene, grooming, baby-care, laundry, and personal-care brands including Tide, Pampers, Gillette, Always, Crest, and Olay. P&G provides useful everyday goods, but shareh…
- Procter & Gamble public siteGeneral web source · 58%
- FDA: Animal Testing & CosmeticsPrimary public record · 100%
Help Improve This Profile
Submit source-backed evidence or challenge a specific claim, source, axis value, or calculation below.
How This Page Is Maintained
Evidence comes in through contributors, is checked by verifiers, and is synthesized by reviewers. Founder authority remains narrow and visible; scores recalculate when verified claims or the rubric change.
Civic Note
Incorporation, limited liability, market access, and other institutional privileges are public grants. Good Companies Directory treats those privileges as conditional on accountability to workers, users, communities, and the public.
Submit evidence for Procter & Gamble Add one source-backed fact for review.
Challenge this rating Point to a specific score, claim, source, or calculation problem.
Audit Log
Recent public changes for this company or group. The full audit log is part of the Transparency record.
No company-specific audit entries have been published yet.
View Full Audit Log