Procter & Gamble

public household and personal-care manufacturer

Procter & Gamble

Industry Manufacturing

A public consumer-goods giant selling household, hygiene, grooming, baby-care, laundry, and personal-care brands including Tide, Pampers, Gillette, Always, Crest, and Olay. P&G provides useful everyday goods, but shareholder control, plastic and chemical burdens, advertising power, and brand-mediated household dependence keep it low.

Why this matters: P&G is a default competitor behind many ordinary household purchases, so consumers need it as a baseline against cooperatives, private-label goods, and lower-harm manufacturers.

Letter grade F Malignant Medium confidence (AI) Rubric gcd-rubric-v1

Final Score -8* F - Malignant

* Tentative scaffolding score. Not human-checked or final.

Base Material14
Bonus+0
Cap35Ownership <= 2 and Governance <= 2
After Cap14
Penalties-22
!Not Verified
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Evaluation Overview

F - Malignant

The score turns mainly on Product Integrity, with the largest penalty coming from Policy Capture.

Strengths

  • Product Integrity3/5
  • Extraction2/10
  • Market Conduct2/5

Penalties

  • Policy Capture-5
  • Ecological Harm-3
  • Animal Testing-3
  • Toxic Products-2

Evidence state

  • ConfidenceMedium confidence (AI)
  • ThoroughnessDeveloped (AI)
  • Linked claims12
  • Direct axis claims12
  • Coverage12/18

Scoring Axes

Axis Score Why this score
Ownership
?
Control rights: shareholder-dominated at 0, worker cooperative control at 10.
1 / 10

P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution.

Linked evidence
  • P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution. [1]
Governance
?
Binding decision authority: centralized control at 0, democratic stakeholder control at 10.
1 / 10

P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.

Linked evidence
  • context P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. [2]
  • context P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution. [1]
  • context P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics. [3]
Extraction
?
Surplus allocation, wage share, CEO pay ratio, margins, and structured extraction judgment.
2 / 10

P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.

Linked evidence
  • context P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. [2]
  • context P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution. [1]
  • context P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics. [3]
Labor Sovereignty
?
Worker power: coercive conditions at 0, co-determination or ownership at 7. Employee dissatisfaction matters only when source-backed evidence shows concrete limits on worker agency, such as coercive scheduling, retaliation, wage theft, harassment, unsafe conditions, suppression of worker voice, or extreme turnover.
1 / 7

P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.

Linked evidence
  • context P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. [2]
  • context P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution. [1]
  • context P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics. [3]
Solidarity with the Unemployed
?
Treatment of exits and nonworkers, including severance, redeployment, and non-competes.
1 / 7

P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.

Linked evidence
  • context P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. [2]
  • context P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution. [1]
  • context P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics. [3]
Loss-Bearing Fidelity
?
Willingness to absorb costs to preserve values, workers, users, and public obligations.
1 / 7

P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.

Linked evidence
  • context P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. [2]
  • context P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution. [1]
  • context P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics. [3]
Market Conduct
?
Pricing fairness, switching costs, lock-in, and rent extraction.
2 / 5

P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics.

Linked evidence
  • P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics. [3]
Product Integrity
?
Preservation of quality rather than degradation for monetization.
3 / 5

P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.

Linked evidence
  • P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. [2]
Scale Integrity
?
Whether growth improves or degrades fairness and accountability.
2 / 5

P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.

Linked evidence
  • context P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence. [2]
  • context P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution. [1]
  • context P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics. [3]

Penalties

Penalty Applied Why this penalty
Ecological Harm
?
Footprint, trajectory, irreversibility, culpability, and scale, including whether ecological harm is central to the model and continued after credible notice. Range: -30 to 0.
-3

P&G’s product mix depends on large-scale packaging, paper, chemicals, water, shipping, and disposable goods, creating material environmental burden even where sustainability programs exist.

Linked evidence
  • P&G’s product mix depends on large-scale packaging, paper, chemicals, water, shipping, and disposable goods, creating material environmental burden even where sustainability programs exist. [4]
Policy Capture
?
Private-interest attempts to bend law, regulation, subsidies, taxes, enforcement, trade, labor, safety, competition, environmental, healthcare, housing, surveillance, civil-liberties, or consumer policy against workers, customers, citizens, affected communities, or ecological life. Public-interest advocacy is not penalized merely because it is lobbying. Range: -15 to 0.
-5

OpenLobby records PROCTER & GAMBLE lobbying on tax, trade, consumer product safety, transportation, budget, disaster planning, and other issues with about $1.6M in spending across 32…

Linked evidence
  • OpenLobby records PROCTER & GAMBLE lobbying on tax, trade, consumer product safety, transportation, budget, disaster planning, and other issues with about $1.6M in spending across 32 filings; the reviewed filings document private institutional lobbying over public rules rather than a public-interest advocacy role. [11]
Toxic Products
?
Current sale of products whose ordinary use, exposure, ingredients, residues, packaging, or formulation creates toxic, addictive, or consumer-safety risk. Food products receive at least light scrutiny for artificial colors, artificial flavors, petro-derived additives, pesticide residues, contaminants, endocrine-disrupting packaging, and ultra-processed formulation. Ordinary adult nightlife or alcohol service is not penalized by itself without evidence of predatory marketing, youth targeting, addiction-extractive design, or unusual product-safety misconduct. Range: -5 to 0.
-2

Cleaning, fragrance, personal-care, grooming, diaper, and household-chemical products create ingredient and exposure risks that ordinary shoppers cannot fully evaluate at purchase time.

Linked evidence
  • Cleaning, fragrance, personal-care, grooming, diaper, and household-chemical products create ingredient and exposure risks that ordinary shoppers cannot fully evaluate at purchase time. [5]
Animal Testing
?
Direct animal testing, contract animal testing, animal-testing-dependent product development, or business lines where current safety/regulatory approval normally relies on animal experiments. Stronger penalties apply where animal testing is core, repeated, non-optional, or avoidable; documented cruelty-free or non-animal methods reduce or eliminate the penalty. Range: -8 to 0.
-3

Cosmetics, beauty, personal-care, and household-product businesses have material animal-testing exposure through product and ingredient safety systems.

Linked evidence
  • Procter & Gamble has cosmetics/personal-care sector exposure animal-testing exposure based on its listed business model and current profile description: A public consumer-goods giant selling household, hygiene, grooming, baby-care, laundry, and personal-care brands including Tide, Pampers, Gillette, Always, Crest, and Olay. P&G provides useful everyday goods, but shareh… [12]
Youth Capture
?
Manipulative youth-directed marketing, youth-data or attention monetization, collectible/add-on traps, parasocial or identity capture, surprise mechanics, or treating young people as lower-disclosure consumers. Making useful toys or welcoming children is not itself penalized. Range: -5 to 0.
-2

P&G sells family, baby, grooming, and puberty-related brands that reach children, parents, and youth identity formation through advertising and household routines.

Linked evidence
  • P&G sells family, baby, grooming, and puberty-related brands that reach children, parents, and youth identity formation through advertising and household routines. [6]
Accountability Opacity
?
Material opacity, reputation laundering, or hidden accountability structures that prevent public accountability. Range: -2 to 0.
-2

P&G’s real product costs are hard to read because ingredients, fragrance systems, supply chains, advertising effects, and category pricing are spread across many brands and documents.

Linked evidence
  • P&G’s real product costs are hard to read because ingredients, fragrance systems, supply chains, advertising effects, and category pricing are spread across many brands and documents. [7]
Identity Capture
?
Customer pressure, employee pressure, and pervasive identity saturation. Range: -3 to 0.
-2

P&G’s brand portfolio turns ordinary hygiene, beauty, parenting, and household cleaning into loyalty and self-presentation cues rather than plain commodity purchases.

Linked evidence
  • P&G’s brand portfolio turns ordinary hygiene, beauty, parenting, and household cleaning into loyalty and self-presentation cues rather than plain commodity purchases. [8]
Surveillance Capture
?
Invasive surveillance, unreasonably non-optional tracking, facial recognition, biometric identification, or AI behavior scanning of customers, workers, bystanders, or the public. Range: -5 to 0.
-2

P&G privacy materials cover online, app, account, advertising, and consumer-interaction data, giving the company behavioral data around household and personal-care purchases.

Linked evidence
  • P&G privacy materials cover online, app, account, advertising, and consumer-interaction data, giving the company behavioral data around household and personal-care purchases. [9]
Ideological Disavowal
?
Concealed ideology presented as neutrality, expertise, professional necessity, public-service administration, market inevitability, or non-ideological common sense while exercising power. Range: -3 to 0.
-1

P&G presents mass brand management and household-consumption shaping as ordinary neutral consumer service, while the underlying advertising and market power are institutional choices.

Linked evidence
  • P&G presents mass brand management and household-consumption shaping as ordinary neutral consumer service, while the underlying advertising and market power are institutional choices. [10]

Bonus Credits

No bonus credits applied in this version.

Confidence Basis

Confidence Basis

Confidence is computed from the evidence trail and review state, not typed into the profile by hand.

Medium 75/100

12 verified linked claims 12 direct axis claims 0 disputed claims 12/18 components covered

This confidence label measures the source-backed evidence trail. AI-scaffolded scores remain tentative until human review.

Claim confidence 13/20

12 verified linked claims

Source quality 17/18

Best source per verified claim, weighted by institutional reliability

Direct axis-specific claims 9/18

12 direct claims across 18 active components

Dispute load 12/12

0 disputed claims on this entity

Recency 10/10

Newest accepted timestamp: May 13, 2026

Reviewer status 7/12

Human-reviewed components score higher than AI scaffolding

Component coverage 7/10

12/18 evidence-bearing components have direct support

Evidence State

Evidence State

Profile stateAI draft / human-pending
VerificationUnverified
ConfidenceMedium confidence (AI)
ThoroughnessDeveloped (AI)
Correction routeUse “Challenge this rating” for factual errors, missing counterevidence, source problems, or calculation mistakes.
Company responseCompany representatives can submit source-backed corrections; payment never changes scores or reviewer authority.

Claims and Sources

Claims are the evidence record. Each claim needs a source link, axis category, status, confidence level, and timestamp before it can support a score.

* Tentative scaffolding score. Not human-checked or final.
1P&G is a publicly traded shareholder-governed company, so consumers, workers, parents, and households affected by its products do not control the institution.

Ownership Verified Medium confidence AI-generated / human-pending

AI scaffold

2P&G sells high-utility household and personal-care brands across laundry, diapers, grooming, oral care, paper, and cleaning, making it practically useful but deeply embedded in branded consumer dependence.

Product Integrity Verified Medium confidence AI-generated / human-pending

AI scaffold

3P&G competes through dominant brands, advertising, shelf power, and category leadership, which gives it more leverage than ordinary customers have when comparing household basics.

Market Conduct Verified Medium confidence AI-generated / human-pending

AI scaffold

4P&G’s product mix depends on large-scale packaging, paper, chemicals, water, shipping, and disposable goods, creating material environmental burden even where sustainability programs exist.

Ecological Harm Verified Medium confidence AI-generated / human-pending

AI scaffold

5Cleaning, fragrance, personal-care, grooming, diaper, and household-chemical products create ingredient and exposure risks that ordinary shoppers cannot fully evaluate at purchase time.

Toxic Products Verified Medium confidence AI-generated / human-pending

AI scaffold

6P&G sells family, baby, grooming, and puberty-related brands that reach children, parents, and youth identity formation through advertising and household routines.

Youth Capture Verified Medium confidence AI-generated / human-pending

AI scaffold

7P&G’s real product costs are hard to read because ingredients, fragrance systems, supply chains, advertising effects, and category pricing are spread across many brands and documents.

Accountability Opacity Verified Medium confidence AI-generated / human-pending

AI scaffold

8P&G’s brand portfolio turns ordinary hygiene, beauty, parenting, and household cleaning into loyalty and self-presentation cues rather than plain commodity purchases.

Identity Capture Verified Medium confidence AI-generated / human-pending

AI scaffold

9P&G privacy materials cover online, app, account, advertising, and consumer-interaction data, giving the company behavioral data around household and personal-care purchases.

Surveillance Capture Verified Medium confidence AI-generated / human-pending

AI scaffold

10P&G presents mass brand management and household-consumption shaping as ordinary neutral consumer service, while the underlying advertising and market power are institutional choices.

Ideological Disavowal Verified Medium confidence AI-generated / human-pending

AI scaffold

11OpenLobby records PROCTER & GAMBLE lobbying on tax, trade, consumer product safety, transportation, budget, disaster planning, and other issues with about $1.6M in spending across 32 filings; the reviewed filings document private institutional lobbying over public rules rather than a public-interest advocacy role.

Policy Capture Verified Medium confidence AI-generated / human-pending

AI scaffold

12Procter & Gamble has cosmetics/personal-care sector exposure animal-testing exposure based on its listed business model and current profile description: A public consumer-goods giant selling household, hygiene, grooming, baby-care, laundry, and personal-care brands including Tide, Pampers, Gillette, Always, Crest, and Olay. P&G provides useful everyday goods, but shareh…

Animal Testing Verified Medium confidence Human-reviewed

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